Course Description:
Digital Transformation Strategy
Build your Organization’s Digital Roadmap
This course will provide a strategy framework centered around the seven action fields of digital transformation. It will enable participants to identify digital opportunities in their company through strategy workshops in a lean methodology and to build a digital roadmap. All participants will have access to a toolkit with templates, checklists and examples to fast-track their digital roadmap development.
With many practice examples provided throughout the course, participants will quickly gain an understanding of all relevant topics and components of a digital roadmap. Numerous established management frameworks will be adapted to the challenges and opportunities of the digital age. As part of the course, participants will be able to complete a draft digital transformation roadmap – and have a methodology and tools to immediately kick-start their own digital strategy workshop.
Learning Objectives
By the end of this mini-course, participants will have:
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A draft 12-month digital transformation roadmap tailored to their organization.
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A prioritized opportunity portfolio, identifying where digital and AI investments will yield the fastest impact.
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Feedback on your roadmap from faculty and fellow business leaders.
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A repeatable workshop methodology you can run with your teams to refine and expand your roadmap.
Format: Online
Timing: Thursdays (Nov 20; Dec 4, 18), 12:00 – 1:30 p.m. ET
Type: Microcredential
Professor: Marc K. Peter
Credits: 0.5
Cost: $1,000
Tuition benefits accepted: Yes
Alumni receive a $150 discount.